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You have a successful and rocking brand and you want to bring it further?

It’s probably time to leverage your brand identity. One of the most powerful channels to do this is to launch your own branded products. But let’s be clear; merchandising is not just a way of making revenue, it is a particularly strong mean of engaging your fans, your members, your community.

Think about it: many famous brands sell loads of licensed products across the world. This is making the brand alive for their fans to always engage further. Whether it is through a license company or by your own, the Golden Rule to succeed in this field is to offer high quality products. Why? They will provide real value to the brand. They will also make a strong impression and make your customers’ experience lasts longer.

What best then engaging them on your brand journey with some useful, functional and appealing items/textile? B&C Collection brings you the perfect garment collection that is ready-to-decorate ensuring perfect design outcomes. Thanks to the variety of styles, colours and sizes, your branded T-shirts, polo-shirts, sweatshirts will fit everyone and represents perfectly who you are.

You can also rely on B&C’s pan-European coverage to guarantee availability and quick delivery, whilst stringent quality controls ensure total consistency – of quality, styling and colour. This means that you can be confident that each repeat order will be identical, whatever the timeframe.



Whether it is from an opera, a cultural event, a famous theatre production, a photographic convention, a museum, a touristic monument, etc… 8 out of 10 people own at least one branded product, whether it is licensed merchandising or just promotional items.

Ensure long-lasting life of your brand recognition and adhesion thanks to licensed T-shirts, polo-shirts and sweatshirts. They will be the perfect stage for your creative ideas, designs, message or brand and generate even more impressions/views.

Selling branded products or merchandise can be a valuable source of income for your institution or cultural association.

Meet the needs of your visitors, customers and followers with the wide range of B&C Collection fashionable styles:

  • Perfect for print and embroidery
  • Durable, high quality
  • Wide colour choice to match your identity
  • Consistent matching colours across ranges
  • B&C Duo Concept, tailored for men and women
  • Affordability
  • Consistency of styles and colours over time for repeat orders

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Movies, TV-shows, video games, gaming conventions, sport teams, famous cartoons and singers or bands – all these spread cult icons and gather tons of fans and followers. Their success also lies in their appealing branded, message carrying merchandise – an era where textiles often rule.

From T-shirts and sweatshirts to polo-shirts and lightweight jackets, garments are the support of choice for these often iconic designs, where style is also key to ensure consumer appeal.

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B&C Collection offer a wide choice of styles, from classic to fashion forward, designed to meet the needs of even the most demanding Merchandising & Licensing brief:

Perfect for print and embroidery // Durable quality // Wide colour choice to match your brand // Consistent matching colours across ranges // B&C Duo Concept, tailored for men and women // Consistency of styles and colours over time for your repeat orders // Affordability